Posts Tagged:brand

What is in a Brand?

Brands come and go, there is an ebb and flow to the consumer confidence and in the ability of a company or individual to influence and command…but what is it about a brand like Google, Apple, MacDonald’s or AT&T that has them command the top values in the world?  How can individuals or small businesses…

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Social Media Leadership

One of the questions that I get asked by both clients and colleagues is how do you blend your Personal Brand with the Company Brand and not cross any lines?  I have to say it is a challenge but as one of the most active Social Media persona’s in my company, and someone who is…

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