I know…it is amazing but in my experience there is still many Sales Professionals out there that still have not embraced the wonders of Social Media to better connect with their potential customers and many more that work for companies that have not embraced the power of Social to aid in growing both their Market Share and their Brand Loyalty. Social Media for me over the past 2 1/2 years of being a Technical Sales Professional allowed me to connect, empower and understand my customers so much better.
Ok so we have to keep this on the down low, I don’t want Tyler Durden to find out that I am doing this. I stumbled across a great article over at Information Week that describes Disruptive Technology like being a participant in Fight Club but as intrigued as I was with Peter Waterhouse’s look at Disruptive Technology…I thought that I would take it one step further…yep time for a new feature. Saturday Krispification! There are many truths about working in IT or around Technology for that matter. I for one have been engaging in “Shadow IT” for years because I not only understand the Tech but can separate business needs from personal needs quite well because the reality is…for the most part for me they are the same thing. In the Information Week Article, Peter describes 5 Rules of the DT Fight Club…and while I liked what he had to say…the point of a “Krispification” is to put my spin on what an industry writer has put out there for the world to read. Rule #1: You do not … Read more